Everything began... for fun

It was 1951 when, in post-war Milan, Dina and Federico Widmann started their business
focusing initially on toys that were imported from Germany and distributed
in Italy. But that was only the beginning, the first step on a path of growth that over time, generation after
generation, became a race.
A race that does not stop.

1951

Dina and Federico Widmann
found the company.

1970

The assortment evolves more and more towards Carnival and Festivities in general.

1990

The company has now reached international markets and starts exporting its products.

2009

The addition of a new 20,000 square meter facility strengthens the Group's logistics, with a storage capacity of 50,000 pallet positions.

2023

The third Widmann generation ensures continuity in the entrepreneurial project. The company has 100 employees and exports its "Party Fashion" throughout Europe and to many other countries around the world.

A family's dream since 1951

Although Widmann MILANO Party Fashion has now reached a considerable size and an international profile that makes it a benchmark for the industry, it proudly continues to be a family-run business.


This makes all the difference in terms of relationships and reliability, because those who choose the company, choose the people who give it their name and who every day put their face, as well as their heart, into guaranteeing the quality of the products and service along with the constant search for better and innovative solutions.

Those who choose Widmann MILANO Party Fashion choose the people who give it its name and who put their face and heart into it every day.

The Mission

Celebrate: Everyday, Everyone!

In other words: to offer people of all ages, in Europe and around the world, the best assortment of innovative products, with attention to detail, to make every Party moment unforgettable.

The Vision

Widmann MILANO Party Fashion's dream is that every day is the right day to celebrate, transform and have fun. For everyone!

Our Warehouse and
our Logistics System

Widmann MILANO Party Fashion products are handled in two company-owned warehouses. They are both Customs Warehouses that allow storage of goods in customs transit as well as cleared through customs in the European Community.

Facility in Busto
Garolfo

Headquarters and Warehouse

14.000
m2
12
mt height
36.000
pallet places
Facility in Pregnana
Milanese

Warehouse and Production Studio

6.000
m2
12
mt hieght
15.000
pallet places

Join the Party!

Offering your customers Widmann's products means to bet on a great brand and on the most advanced concept of "Party Fashion” on the market.

Become a Partner
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